Ben & Jerry’s

Civic Engagement

We’ve been working with Ben & Jerry’s across their election activity, both in the UK and the Netherlands. In the UK, we used truths packaged playfully to encourage people to vote in the May local elections, with some executions targeting young voter registration in association with My Life My Say. In the Netherlands, working with The Netherlands Refugee Foundation, we crafted the Dutch-first creative concept ‘Every Scoop Counts’.