27/04/2015

Target smashing limbless veterans appeal

Blesma, The Limbless Veterans are one of our longest-standing clients. We know what makes them fantastic. They know what we’re good at. It’s a relationship that seems to work.

And get results.

Recently this pack, featuring amputee veteran Lance-Sergeant Nathan Cumberland, generated a surprise £10,000 donation from a supporter.

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While our Remembrance Day Appeal, featuring the stories of veterans from Afghanistan, Northern Ireland and Burma, inspired a £3,000 gift from a complete stranger.

It’s great when you get target-smashing response rates, average gifts and ROI’s. But it’s also wonderful to know when you’ve moved individuals to outstanding acts of generosity. In other words, helped to unleash their good.