CLIENT:
RHS
PROJECT:
Memberships & comms
Alive with Possibilities
We worked with The Royal Horticultural Society to re-energise their membership and garden communications and are continuing to help them drive new member acquisitions.
Growing their appeal
The RHS needed to find an inspiring and refreshing way to express their offer and communicate their benefits.
Bringing RHS to life
With each new season, their gardens look and feel different – and RHS’s membership is evolving too. So we developed ‘alive with possibilities’ – an overarching communication proposition that encapsulates the curiosity and magic of gardening.
Throughout RHS comms, we wanted to show how ‘alive’ the gardens were, showcasing blooms in all their splendour and glory so that audiences could experience the plants growing off the page.
Re-invigorating membership comms
We continue to work with the RHS as their membership communications partner and are always testing, optimising and innovating with results going from strength to strength.
