We are a
Force for Good
GOOD was established 30 years ago with a vision to help brands and charities create a better world.
Our Impact
As the UK’s highest-ranking B-Corp creative agency, and proudly employee-owned, we combine strategic thinking and creative excellence to deliver results that last – for people, planet, and progress.
To date, our work has helped raise over £1.5billion for charities, inspired public action, and transformed international businesses through purpose and sustainability storytelling.
GOOD People
Beth Smith
Fundraising Copywriter
Frances Lucas
Integrated Designer
Olivia Honigsbaum
Senior Planner
Eleanor Davies
Senior PR Manager
Clare Mullin
Senior Project Manager
Camilla Karlsen
Business Director
Daisy Leeson
Account Manager
Alexandra Achkar
Planning Director
Alex Davis
IT Manager
Spencer Ide
Digital Design Director
Mikaela Brazer
Creative Resource and Traffic Manager
Abigail Gahnstrom
Senior Integrated Designer
Daniel Webb
Business Director
Alanis Kerr
Receptionist
Josh Bygrave
Copywriter
Lee Boulton
Creative Director
Graham Banks
Chief Financial Officer & Member of the Board of Directors
Kia Wing
Copywriter
Tom Tovey
Job Assistant Accountant
Meri Melo
Digital Director
Lauren Saker
Account Director
Katie Doyle
HR Manager
Luca Carbognin
Accounts Apprentice
Lucy Martin
Head of Marketing and New Business
Toks Adeola
Integrated Designer
Katie Daley
Account Manager
Louis Cochrane
Senior Designer
Paul Brand
Senior Creative Artworker
Gaby Morgan
Senior Planner
Jo Ratcliffe
Creative Director
Pete Snell
Associate Creative Director
Georgia Maginn
Senior Account Executive
Agathe Szczepanski
Project Manager
Jason Mathias
Copywriter
Eleanor Bonsor
Digital Designer
Katrina Jackson
Business Director
Kelsey Howard
Finance Manager
